Picture this: you planned a day-long trip to a park with your family on what was supposed to be a sunny but mild day. You dressed for the occasion, packed the sandwiches and chips, tucked some juices and water bottles in the cooler, grabbed some lawn chairs, and applied sunscreen all over your face and body. You feel more prepared than the day you took your SATs. And then, Murphy's Law manifests itself — the temperatures skyrocket during the afternoon, defying the local weatherman's predictions, and the air feels so arid that you can practically hear your skin cursing your name. Adding insult to injury, there isn't even the faintest breeze to relieve your discomfort nor is there a lake, pond, hose, or a sprinkler system to quench your skin's thirst. Just when you feel like you've been trekking through the desert, you spot a swimming pool in the distance, its waters rippling so seductively you start wondering whether this is some psychosomatic mirage. You walk in the direction of the pool and, once you get there, you jump right in — clothes and all. That feeling you get when your body is submerged in that swimming pool, or when you come up for a breath and sense the air against your damp cheeks, that's what it feels like to apply Estée Lauder Hydrationist Maximum Moisture Creme to really dry skin.
Now, I've got miserably parched skin, so I'm always looking for a moisturizer that will provide immediate solace but which also yields long-lasting results. Estée Lauder's new Hydrationist Maximum Moisture Cream instantly soothes dry skin, plus its lightweight and velvety texture leave your skin feeling soft and smooth without any greasy residue. The cream contains Estée Lauder's proprietary Bio-Mimetic Water, which was "structured" so as to penetrate the dermis and deliver deep hydration that lasts almost 24 full hours. EL's Sustainable Moisture Complex™, meanwhile, has plant extracts that increase and regulate the skin's moisture levels.
And did I mention how great this heavenly cream smells? It's like a fresh cocktail of lotus blossoms and gardenia,. Drink up!
Estée Lauder Hydrationist Maximum Moisture Creme, $38. Available at Estée Lauder counters and at EsteeLauder.com
